Parent: Affiliate Brain
Destination: mwmsbrain.site
Page Type: Operational Checklist
Source of Truth: MCR
Purpose
Testing Readiness Criteria confirms whether an affiliate opportunity is ready to move into a controlled test.
This page prevents weak, unclear, or risky offers from reaching paid traffic too early.
Required Before Testing
Before an offer can be tested, confirm:
- Offer Intelligence has been completed
- Opportunity Scoring Matrix has been completed
- Velocity Decision Engine has approved the opportunity
- tracking has been checked
- payout economics have been reviewed
- funnel path is understandable
- compliance risk is acceptable
- test budget is defined
- traffic source is selected
- success and failure rules are clear
Tracking Readiness
Confirm:
- affiliate link works
- tracking parameters are set
- BeMob or tracking platform is ready
- conversion action is understood
- test clicks can be verified
- reporting source is known
Funnel Readiness
Confirm:
- landing page or VSL loads properly
- customer journey is clear
- no obvious broken steps
- checkout or lead form is functional
- offer promise is understandable
- mobile experience is acceptable
Traffic Readiness
Confirm:
- first traffic source selected
- starting angle selected
- creative requirements known
- ad restrictions reviewed
- audience or placement logic understood
- test budget matches risk level
Decision
Choose one:
- Ready For Controlled Test
- Needs Fix Before Test
- Needs More Research
- Hold
- Reject
Next Step
If ready, move to:
Affiliate Brain Phase 4 Structured Testing Protocol
If not ready, return to the relevant review page.
Rule
Do not test an offer until the readiness criteria are clear.
MCR remains the source of truth.